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19 Crimes named UK’s favourite supermarket wine

Such good news to start the week to. 19 Crimes was a great brand to work on and another example of where, sometimes, global positioning doesn’t quite work for local markets. Four weeks of analysis and diagnostics identified how and where local markets could...

Sentient shortlisted as EMEA New Consultancy of the Year 2020

Prestigious recognition from PR industry leading body, PRovoke, formerly the Holmes Report. “It’s not every new agency that can claim a business the size of Marks & Spencer as its founding client, but that was exactly the case for Sentient, set up by Daniel Cohen...

Electrolux & AEG choose Sentient for EMEA brief

The agency will be supporting the Swedish home appliance brands across Europe with strategic, integrated and creative comms.     LONDON — Electrolux has appointed Sentient Communications on an EMEA brief to oversee strategic, integrated and creative...

Our thanks to PR Week for covering our wins

Sentient wins Electrolux and charity briefs Strategic consultancy Sentient Communications has added two new accounts to its growing roster: Electrolux (below) and The Cure Parkinson’s Trust (CPT). Sentient will support the Electrolux and AEG brands across EMEA, in a...

Electrolux and The Cure Parkinson’s Trust appoint Sentient

Strategic consultancy, Sentient Communications, has added two new accounts to its growing roster: Electrolux, AVIDA Global and The Cure Parkinson’s Trust. Swedish multinational home appliance manufacturer, Electrolux, has appointed Sentient to support both Electrolux...

London Resort signs renewables deal with EDF Energy

Long-term partnership will see EDF Energy deliver renewable energy for next generation, global destination entertainment resort opening in 2024 All the energy needed by the park will be generated onsite with low- carbon and renewable technologies such as solar panels...